My First Jailbreak

October 12, 2011

I was really excited to upgrade my iPad to iOS 5. Face it, I’m a geek. But, along with a host of other interesting new features, were gestures for the iPad.  One of the joys of the iPad is the tactile sense of working with it and the ability to use the whole screen for [...]

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Facebook Pharma Earthquake!

August 10, 2011

Facebook has rocked the pharma world with its announcement that pharma ‘whitelisting’ will largely disappear on August 15th. Whitelisting has been a special exemption where pharma has been able to prevent people from being able to Like or comment on their Wall posts. So we might actually have to engage with people rather than broadcasting. [...]

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I’ll Tumbl for Ya

June 18, 2011

A few days ago there was big news that Tumblr surpassed WordPress in number of blogs. It was pretty damn astounding, since Tumblr went from 7 million to 27 million blogs in a matter of six months. It was also a sensationalistic headline since it doesn’t take into account the huge number of blogs using [...]

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Google Wallet

May 26, 2011

Today Google announced it’s wallet, an electronic wallet located in your cell phone with tap-and-pay technology. With Google’s engineering prowess, it’s got to be a smooth customer experience – frictionless, as the saying goes. Why so late? Doesn’t it seem like we should have been tapping and going at 7/11s and gas stations for a [...]

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Healthcare Game Changer

April 22, 2011

This story originally appeared in PRWeek Insider on 04/20/11 (subscription required). More People are playing Farmville than Watching Dancing with the Stars. More people are playing Texas Hold’em Poker than are watching Glee.* And Zynga, maker of Farmville, has about half the monthly active users that Twitter does – 135MM versus 283MM. Clearly, gaming is [...]

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Blogger Outreach, PR and Healthcare

April 20, 2011

This story originally appeared in PRWeek Insider on 04/20/11 (subscription required). With the emergence of today’s digital space, it is safe to say that bloggers are the new reporters and journalists. Their content reaches many at once and is easily accessible by a click of the finger. What bloggers choose to feature on and write [...]

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