This story originally appeared in PRWeek Insider on 04/18/11 (subscription required). Two weeks ago a Marc Jacobs intern publicly melted down on Twitter and then quit. Two weeks before that, Chrysler experienced some Twitter road rage, and an agency was fired. And two weeks before that, the Red Cross had to confiscate the keys from [...]
Social Media
#earthquake!
March 20, 2011 0 commentsRight on the heels of the Middle East unrest came the Great Tohoku Kanto Earthquake that rocked northern Japan. Again Social Media played a large role. Survivors used Twitter to contact relatives, Facebook to organize search parties, and Google Maps to organize emergency response. Right after the quake, tweets were being sent at a rate of [...]
Who Needs a Social Media Revolution When You Can Have a Real Revolution?
February 28, 2011 1 commentWe social media advocates sit in our offices and Starbucks discussing new options and how they affect the brands and companies we work with. Then, those mundane marketing uses go out the window when you see events transpiring on the world stage that really illustrate the incredible power of these new media. We glibly talk [...]
Facebook Places
August 25, 2010 0 commentsFacebook introduced a service called Places last week in response to similar marketplace efforts like Foursquare and others. In a nutshell it allows you to share where you are and connect with friends nearby. The advantage to Places is the gigantic reach that Facebook has with a membership of over 500 million and its position [...]
Embed Your Tweets
May 11, 2010 0 commentsTweets are the new quotes. However, screen shots of tweets are a pretty limited way to share. You can send links to an individual tweet by directly clicking the timestamp and copying that, but it’s not pretty. So now along comes Blackbird Pie. Embed your tweets like the following and they retain their interactivity. .bbpBox{background:url(https://s.twimg.com/a/1273278095/images/themes/theme3/bg.gif) [...]